LinkedIn says its new reporting tool for AI-generated content is already changing what users see in their feeds, just weeks after the feature launched. The Microsoft-owned professional network began testing a dedicated button that lets members flag posts they believe are AI slop, and the company now reports a significant drop in views for content it classifies that way. The change affects the millions of users who rely on LinkedIn for professional news and networking, as the platform tries to clean up a feed that has become known for generic, machine-written posts.
Chief Product Officer Hari Srinivasan shared the update, noting that the "seems like AI slop" button has been used more than a million times since its rollout. According to Srinivasan, members are now seeing 40 percent fewer views on content that LinkedIn identifies as AI slop compared to a few weeks ago. He did not specify a precise time window for the comparison, but the company attributes the shift to the new reporting mechanism.
LinkedIn has not disclosed the exact way it processes these user reports to reduce a post's reach. Srinivasan said the company relies on "many signals" to decide how widely to distribute a post and that it has built safeguards to prevent individual feedback from being used to unfairly target specific members. The platform has previously adjusted its algorithm to limit the spread of posts that rely on common AI phrasing, such as the pattern "it not X, it's Y."
Alongside the reported reduction in AI slop views, LinkedIn is introducing a new notification for users. When a post a member has shared is flagged by other users as seeming like AI slop, that member will now see an alert in the app's post analytics section. Srinivasan shared a screenshot of this feature, confirming it will be part of the existing analytics interface.
The move comes as LinkedIn has faced growing criticism for the volume of AI-generated content on its platform. A study from the AI detection company Pangram estimated that more than 40 percent of longform posts on the network were likely produced by AI. This has made the professional network a focal point in the broader debate over AI slop across social media, though the problem is not unique to LinkedIn.
LinkedIn itself has previously encouraged users to adopt AI writing tools, introducing several features powered by large language models over the years. One prominent option allowed members to "enhance" their posts and messages using AI. The company removed that enhancement feature when it rolled out the AI slop reporting tool, signaling a shift in its approach to AI-generated content on the platform. The new reporting tool and notification system represent the latest step in that direction, though the company has yet to specify any further changes planned for the future.
More AI news from TechManNews.
